Intensive digital marketing training

Turn your idea into digital success.

“Machrou3ik Online” — your springboard to digital success. A comprehensive 48-hour program that helps entrepreneurs and SMEs through their digital transformation and enables them to build a professional, profitable online presence.

1200 TND390 TNDAll-inclusive fee

48h
Intensive training
9
Complete modules
60%
Practical work

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What you will achieve

Master every lever of digital marketing

By the end of this intensive training, you will be able to grow your online business from A to Z.

Professional online presence

Build and manage a complete, consistent online presence across every strategic platform.

High-quality AI content

Produce professional images, videos and copy with the most advanced artificial intelligence tools.

Profitable advertising campaigns

Launch and optimise Meta Ads campaigns (Facebook & Instagram) that generate qualified leads.

Professional website

Build and launch a website optimised for search and conversion — with no coding skills required.

Engaged community

Build and engage an active, loyal community that supports your brand’s organic growth.

Data-driven decisions

Analyse performance and use data to optimise your actions and continuously improve results.

Complete program

9 structured modules

From building an online presence to analysing data — every essential aspect of digital marketing.

1

Building an online presence

  • Online presence strategy
  • Personal branding and brand image
  • Competitor audit
  • Visual and editorial consistency
2

Creating digital content

  • Editorial strategy and content calendar
  • Storytelling and brand narrative
  • Design and visual composition
  • Photography and video editing
3

AI for production

  • AI images: Midjourney, DALL·E, Canva AI
  • AI videos: Runway, Synthesia, CapCut
  • AI writing: ChatGPT, Copy.ai
  • AI optimisation and ethics
4

Website creation

  • No-code platforms (Tiktakpro, Converty)
  • UX/UI architecture and navigation
  • Web copywriting and on-page SEO
  • Marketing tool integration
5

Meta Ads: Facebook & Instagram

  • Business Manager setup
  • Advanced audience targeting
  • Creating eye-catching visuals
  • A/B testing and optimisation
6

Community management

  • Community engagement
  • Managing comments and messages
  • Crisis and negative-buzz management
  • Social media management tools
7

Email marketing

  • Platforms (Mailchimp, Sendinblue)
  • List segmentation
  • Responsive email design
  • Advanced automation
8

WhatsApp Business

  • Business profile setup
  • Product/service catalogue
  • Automated messages
  • Sales strategies
9

Data analysis

  • Essential metrics (KPIs)
  • Facebook / Instagram Insights
  • Customer journey analysis
  • Automated reporting

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Bonuses included

Support for your long-term success

Certificate of achievement

An official certificate issued at the end of the program, validating your new digital marketing skills.

Complete resources

Access to all learning materials, templates and complementary tools through a dedicated platform.

Alumni community

Access to a private alumni group for sharing experiences, opportunities and professional connections.

Your trainers

A team that supports you

Melek Maaroufi

Melek Maaroufi

Nassim Cheikh

Nassim Cheikh

They trust us

What our clients say

Discover feedback from people who have completed the training.

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Who is this training for?

Designed for every ambitious profile

Entrepreneurs

Freelancers

Business owners

Career changers

Project holders

SMEs

Consultants

Marketing managers

60%Practical work
Our teaching methodology

40% theory · 60% practical work

The perfect balance for mastering concepts and applying them immediately to your real projects: an interactive approach, local and international market case studies, personalised guidance and hands-on projects.

Practical information

How the training is organised

Total duration
48 hours
Format
In person / Hybrid
Sessions
6h per session
Group
6–10 participants maximum
Equipment
Laptop required
Materials
Digital documentation provided
Ready to transform your business?

Your digital success starts here

Join Machrou3ik Online and bring your entrepreneurial ambitions to life.

✦ Limited to 10 participants per session

All-inclusive fee
1200 TND390 TND
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390 TND Register now