Digital Marketing Strategy Generator Digital Marketing Strategy Generator Comprehensive questionnaire for creating your personalized marketing strategy English Français العربية Company Information Company Name * Industry/Sector * Website URL Contact Email Analysis & Diagnosis - SWOT Strengths (Internal) * What are your company's main strengths? (expertise, resources, reputation, etc.) Weaknesses (Internal) * What are your current limitations or areas for improvement? Opportunities (External) * What market opportunities can you leverage? Threats (External) * What external challenges or competition do you face? Value Proposition * What makes your offering unique and valuable? Main Competitors List your main competitors and their digital strategies SMART Objectives Definition Primary Objectives * Define your Specific, Measurable, Achievable, Realistic, and Time-bound goals Desired Outcomes * What specific results do you want to achieve? Brand Awareness Lead Generation Sales Increase Customer Retention & Loyalty Community Engagement Timeline 3 months 6 months 1 year 2+ years Target Audience & Personas Target Audience Description * Describe your ideal customer profile in detail Demographics Age range, gender, location, income level, education Psychographics Interests, values, lifestyle, pain points, motivations Online Behavior Where does your audience spend time online? Digital Channels & Marketing Levers Priority Channels * Select the digital channels most relevant to your strategy SEO (Natural Referencing) SEA (Paid Advertising - Google Ads) Social Media Marketing Content Marketing (Blog, Videos) Email Marketing Influencer Marketing Display Advertising Social Media Platforms Which platforms will you focus on? Facebook Instagram LinkedIn Twitter/X TikTok YouTube Current Digital Presence Describe your existing digital assets and performance Content Strategy & Customer Journey Content Types * What types of content will you create? Blog Articles Videos Infographics E-books & Guides Case Studies Webinars Customer Journey Stages Describe your strategy for each stage Content Frequency Daily Weekly Bi-weekly Monthly The 7 Ps of Digital Marketing Product * Describe your product/service offering Price * Your pricing strategy and positioning Place (Distribution) * How do customers access your products/services? Promotion * Your promotional activities and campaigns People Your team and human resources Process Your operational processes and customer experience Physical Evidence Tangible proof of your service quality Budget & Resources Marketing Budget Under $5,000 $5,000 - $20,000 $20,000 - $50,000 $50,000 - $100,000 Over $100,000 Available Resources Team size, skills, tools, technologies KPIs & Performance Measurement Key Performance Indicators * Select the metrics you'll track Website Traffic Conversion Rate Lead Generation ROI (Return on Investment) Social Media Engagement Customer Acquisition Cost (CAC) Customer Lifetime Value (CLV) Bounce Rate Analytics Tools What tools will you use for measurement? Reporting Frequency Weekly Monthly Quarterly Automation & User Experience Marketing Automation What processes will you automate? Website UX Priorities Key UX improvements needed Mobile Strategy Mobile optimization and app strategy Additional Information Special Requirements Any specific needs, constraints, or considerations Additional Comments Generate Strategy Report Generating your personalized strategy report... Download PDF Report